We explored the needs and wants of both the client and the agency. How do clients like to be approached ‘cold’? What they look for in a good agency? How big are their budgets really?
On the panel:
Joseph Harper (Head Of Social at Kelloggs UK) representing the client side
Katy Leeson (Managing Director at Social Chain) representing the agency side
Mark Leach (Managing Director at User Conversion and previous Head Of Ecommerce at Missguided) representing both the agency and client side.